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Why Us

Stephen Ebeling Freelance Realty is Grafton's first 'virtual' real estate office, opening in July 2012.

Created by Stephen Ebeling, a Grafton real estate agent with 32 years experience selling Grafton homes and rural properties. 

So what is a 'virtual' real estate office - it is simply an office without the traditional street frontage.  The office frontage for a 'virtual' real estate office is its internet profile - using Australia's leading property website - realestate.com.au

The broad acceptance of the internet within our lives now means it is not about the location of an office - it's about the location of the buyer.

Buyers are now doing all their initial research online from the comfort of their home. They do not need to go into the agent's office, thus the traditional street front office is now fast becoming obsolete.

 

The broad acceptance of the internet within our lives now means the location of the office is not important - it is all about the location of the buyer.

 

Technology is now so advanced it allows agents to work remotely and connect with their sellers and buyers in a variety of virtual ways - internet; email; facebook; twitter; blogs; smart phones; tablets and so on.

The internet is delivering the overwhelming number of buyer enquiries.  Buyers simply go on-line to do their house hunting.  Once they find something of interest they then call the agent to arrange an inspection.  As a result very few buyers ever step inside a real estate office. 

"Our high tech office is off street but when we turn on our computers we are immediately in contact with seller or buyer wherever they are."

A 'virtual' office has enabled Stephen to deliver a revolution in the agent selling fee:

 
Our selling fee is a flat 2% (plus GST) on sale prices up to $350,000 - for sales over $350,000 we reduce our rate further by charging a flat fee of $7,700 GST Inclusive

Let's have a look at a few examples of the savings our selling fee will deliver you:

On a sale price of $250,000  OUR SELLING FEE IS  $5,000  -   other agent rates* = $10,000  

On a sale price of $300,000  OUR SELLING FEE IS  $6,000  -   other agent rates* = $12,000 

On a sale price of $350,000  OUR SELLING FEE IS  $7,000  -   other agent rates* = $14,000

On a sale price of $400,000  OUR SELLING FEE IS  $7,700  -   other agent rates* = $16,000  

On a sale price of $500,000  OUR SELLING FEE IS  $7,700  -   other agent rates* = $20,000 

* Other local agent normal selling fee range is 3.5% to 4%

THE SELLING FEE SAVING I DELIVER TO MY VENDORS IS MASSIVE

 

PROMOTION AND MARKETING

We deliver all the normal agency selling services, property promotion and marketing:

  • multiple website exposure for all listings including Australia's biggest property website - realestate.com.au 
  • open house inspections
  • site signs
  • colour brochures
  • professional photography

Plus you are dealing with a successful local agent with 32 years experience.

Record Sale Achievements 

Freelance Realty has achieved the highest priced Grafton residential sale for the past 8 years for a non riverfront property - 101 Breimba Street sold in 2018 for $760,000.  And in July 2020 an all time residential record sale price for Junction Hill - 25 Nairn Terrace selling for $825,000